Our Philosophy

Welcome to Bloom

My name is Lotus, I am the founder of Bloom; this is my creation & my art form in which I truly learned self-expression. The name ‘Bloom’ was inspired by multiple parts of my journey in this industry, this being the first time I had considered changing my path to go on my own - but also by the meaning & significance behind my name. I was always curious why my mum chose this name for me, & she would tell me that to her it seemed so beautiful that such a pretty flower would bloom from the muddiest terrains. For her it was more than a thought; it was a metaphor for her life and the joy that motherhood brought her during a dark time. She would often say to me “I am the mud, & you are my flower”. I believe that this metaphor can be applied to us all in the process of discovering our own beauty. From the depths of self-doubt is often where the most transformative re-construction of your confidence blooms.

The real philosophy of Bloom is not perfection - its authenticity & confidence. I truly feel that what makes us unique is what makes us magnetic. We all start with our roots deep in the mud & each day we inch closer to the surface of self discovery. What gives me purpose is knowing that I can help other people see a reflection that actually represents who they are. Each time I work with someone new I’m not just shaping their hair, I’m uncovering a whole new energy.